Gifts Today magazine

Top Marks for exhibitors at Top Drawer London

The much-anticipated Top Drawer Awards took place Sunday evening after a successful first day of trading at Olympia, London. The Top Drawer Awards recognise the best new products at the show from each product category plus Best Dressed Stands under and over 24m2.

The coveted ‘Best New Gift Product’ was judged by Natasha Cubbitt, Managing Director of online store, Handpicked Collection. The award was presented to for their personality board game; Natasha commented that it was “A great game with a 21st Century twist. Perfect for families to get to know each other just that little bit better.”

Influential ‘Homes & Property’ journalist for the Evening Standard, Katie Law walked the length and breadth of Top Drawer to find the Best New Home Product. This desirable trophy was awarded to Big Tomato Company for their ‘12 Days of Christmas’ Range. Katie had the following to say about the worthy winner “Pick the product up and you can feel the quality. It has great commercial proposition for both independents and department stores.”

The Best New Fashion Product was presented to Sagen for their quirky ‘Dining with Grandma’ range. Susan Muncey, founder of was well placed to judge the category and praised the collection “This is a great new idea, to make stunning jewellery from recycled porcelain. Every piece is different, tastefully made, and has character and charm.”

The recipient of the Best New Stationery & Greetings Product was Sally Scaffardi whose Floral Range of cards captured the attentions of judge Bridget McCombe, owner of Bridget commented “A very commercial, sellable product with eye-catching designs. These cards are vibrant, good quality, distinctive and contemporary. An accessible product that appeals to all age groups.”
Best New Children's Product was judged by Ian Gibbs, Buyer from the Toy Kingdom, Harrods. Ian loved Eleventyone for their Circa, Children’s calendar. Ian’s comments on why he selected Eleventyone were “A quirky toy with educational and play value. Different components allow the child to learn the months and seasons plus encourages parent-child interaction. It’s a nice quality, wooden toy that can be passed down generations,”

Senti Director Kim Hunter judged the category for Best New Wellbeing Product and awarded the trophy to Connock for their entire wellbeing range, she commented, “Great look for product and packaging. It’s a unique product which uses Kakui Oil from Hawaii and has beneficial skin conditioning properties.”

Nigel Carrier, Creative Consultant for Clarion Events judged the Best Stands Under and Over 24sqm.  The winner of Best Stand under 24m2 was Alex Pole Contemporary Ironwork; Nigel was impressed by their simple approach which supported the product well. The Best Stand Over 24m2 award went to Authentics. Nigel’s comments on their stand included “From a company that has been promoting good design and presentation for many decades. The sub-brands are neatly and clearly identified.”

[Pictured is a well being selection by Connock]

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