Gifts Today magazine

Apples to Pears grows from ATP Gifts

Apples to PearsOriginally formed in 2002 to design and produce products for Alan Titchmarsh, garden gift specialist ATP Gifts has changed its name to Apples to Pears.

Now established as a supplier of unique and unusual gifts for gardeners - and still selling Alan Titchmarsh branded products - the company will promote Apples to Pears as its new own-brand name.

Managing director Brett Granger (pictured) explains: “Our current name ATP is not easy to remember so we’ve taken the initials and called ourselves Apples to Pears. This gives us a basis for developing a strong brand in the future which will represent innovation, quality and service”.

The new brand identity will be apparent at this year’s trade shows.

www.applestopears.com


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