Gifts Today magazine

American Greetings sends Clinton Cards into administration

4.27pm statement gives hope for future of 8,000 UK jobs

Clinton Cards has invited the US firm, which bought its £35million debt, to place its business into administration.

A press release at 4.27pm yesterday (Wednesday, May 9) from American Greetings confirmed the US company had acquired all Clinton Cards’ outstanding senior secured debt through a UK subsidiary.

The statement said Clinton Cards: “is one of American Greetings’ largest customers” and, in addition to the £35m, the US firm has approximately £15.5m of unsecured exposure to the British company, a majority of which is now in default.

However there is some hope for the UK’s biggest card retailer, which has more than 8,000 staff across 628 Clinton stores and 139 Birthdays shops. American Greetings’ Chief Executive Officer Zev Weiss added: "We would like to see Clinton Cards continue as an important retailer in the specialty channel of distribution in the UK greeting card market.

“We expect that our recent investment will allow us to work closely with the administrators while they consider Clinton Card's restructuring options.

“As secured lender, we are better positioned to assist in identifying and obtaining the best possible solution for Clinton Cards, where we may ultimately participate in the ownership of the business or may continue as a supplier to any buyer of the business.

“We believe that properly managed, and with the appropriate capital structure, Clinton Cards could be both an important and profitable retailer in the specialty channel of distribution over the long term."

The American Greetings statement, added: “After extensive discussions with Clinton Cards' management, board, and financial and legal advisors, on May 9, 2012, Clinton Cards invited American Greetings to place its business into administration, which gives the company (under the control of its administrators) an opportunity to restructure its business.”

Earlier yesterday Clinton Cards suspended its shares on the Stock Exchange after American Greetings acquired the debt from its banks last night.

The 44-year-old company had benefited from agreements with its original lenders, RBS and Barclays, which allowed some temporary waivers.

Clinton Cards said it was informed overnight on Tuesday that its loans had been sold to the US owner of UK Greetings, the holding company for their interests in Britain.

In a statement, Clinton Cards said it had not been party to negotiations leading up to the deal but had anticipated American Greetings would extend the waivers granted by the banks and start talks with a view to supporting the firm.

The Clinton statement added: “However, having secured control of the debt, American Greetings immediately informed the board that it intended to enforce the loan against the company and the board has concluded that because it is unable to repay the loan it has no option but to concur with American Greetings proposal to place the company and its subsidiaries into administration."         

Founded in 1968 by Den Lewin who named his first store in Epping, Essex, after son Clinton – now the firm’s managing director – Clinton Cards had been due to publish the results of a strategic review into how it intended to cope with tough trading conditions and intense competition from internet retailers and supermarkets.
The company announced in March that it had slumped to a first half loss and warned that its prospects for the second half were worse than originally anticipated.               

Shares in Clinton Cards, which have lost more than 80% of their value since the start of 2010, closed at 6.75 pence on Tuesday, valuing the group at about £14million. UK Greetings has yet to issue a statement on this.


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