Gifts Today magazine

PMC adds a country lady to its portfolio

The Personalised Memento Company (PMC) has announced that their latest licensed product range for 2016, The Country Diary of an Edwardian Lady.

Targeted for self-purchase or as a gift for the female consumer Country Diary has been a favourite for nearly 40 years, evoking nostalgia through the use of its iconic and instantly recognisable illustrations.

The Country Diary of an Edwardian Lady was written and illustrated in 1906 by Edith Holden.

Focusing on the stunning natural beauty of the English countryside, Edith’s illustrations have become renowned all over the world for their delicate depictions of flowers and nature.

Much of her work has been developed into enormously successful ranges of ceramics, stationery and homeware.

PMC plan to constantly grow their collection of personalised Country Diary products for the personalised gift industry, adapting the stunning watercolour images to work seamlessly with personalisation.

The Country Diary licence is an important acquisition for PMC, as the demand for vintage inspired designs continues to dominate the personalised gift sector.

PMC have harnessed this demand to showcase the original artwork and bring a fresh and vibrant twist to the brand.

The Country Diary range is ideal for birthday, Mothering Sunday or Christmas.

The products make ideal gifts for women of all ages and cover a variety of designs, from gentle botanical illustrations to fresh and bold modern designs – all maintaining the iconic branding that Country Diary is famous for.

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