Gifts Today magazine

Consumer confidence constant in February

Blip in December not significant says market research company

After a fall in December, GfK’s UK Consumer Confidence Index has revealed that consumer confidence remained steady at a rating of 1 for February, according to Retail Week.

“Expectations for the general economic situation” saw the highest change in confidence compared with last month, with an increase by four points to 3 – one point higher than this time last year.

Nick Moon, the managing director of social research at GfK, said: “The drop to -4 in December is looking more like a discrepancy. Other than that one month, the index has been at -1 plus or minus 2 for all of the last 11 months.

“Unless there is some dramatic change in the indicators that get media coverage, or people start feeling significantly better off as inflation edges towards 0, it is hard to see any major change between now and the election.”

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