Disney Channel & Disney Junior support £1m Tatty Teddy & My Blue Nose Friends investment with pre-Christmas promotion
Launched with a £1m marketing investment in June, the Tatty Teddy & My Blue Nose Friends toy range has been an immediate success with consumers and toy buyers alike.
Scooping a number of industry awards and recognition, including a Silver Independent Toy Award for the interactive ‘Join In and Play’ My Blue Nose Friends characters and a coveted 4th place ranking in John Lewis’ top 10 Toys this Autumn for the cute Tatty Teddy & My Blue Nose Friends collectable figures, the exciting new toy range will enjoy two weeks of intense promotion across key kids Disney channels from today.
Over the course of the next two weeks, Tatty Teddy & My Blue Nose Friends ads, the Disney Website and an online banner campaign, will drive viewers to a dedicated Disney microsite where they can engage with Tatty Teddy & My blue Nose Friends content and enter a competition to win proprietary and licensed toy product. This latest element of the Tatty Teddy & My Blue Nose Friends sponsorship is timed to coincide with key Christmas shopping trends.
To find out more about the exciting new world of Tatty Teddy & My Blue Nose Friends or to view the latest ads, please visit tattyteddytoys.com