Gifts Today magazine

Exciting new properties at BLE

Nadiya Hussain amongst those making a debut at licensing show

With over 2,500+ properties showcased from food & beverage through to sports, heritage and gaming, BLE offers the full spectrum of brands under one roof.

Start Licensing represent popular media personality Nadiya Hussain. Nadiya rose to fame after winning The Great British Bake Off. Since this her profile has increased and she is now established as one of the nation's favourite media personalities. Her BBC2 show Nadiya's British Food Adventure is the channel's most popular show garnering over 2 million viewers for each episode. The book of the series has topped the best seller chart. Nadiya is also a presenter on The Big Family Cooking Showdown. She makes regular live appearances at events like BBC Good Food Show. With her own style guide Nadiya is now looking to develop a licensing programme and Start are keen to meet interested licensees at BLE. Visit Start on stand F71.

Other properties include:
Art-based property Lonely Dog, created by New Zealand artist Ivan Clarke. Stand P61.

Iconic brand Miffy, with a global licensing programme spanning all ages and attracting major international partnerships. Stand F30.

Collectables leader Topps are a market leader in their category. This year they will be showcasing their Match Attax brand along with a diverse range of Sports and Entertainment sticker and card collections. Stand F65.

Dutch brand Hamsta World has recently been taken on by Allsorts Licensing. Stand C84.


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