Gifts Today magazine

Get into the groove at Groovy UK

Head to Hall 6, Stand H40 – J41 to see the company's new licensed ranges

Their new licences include Frida Kahlo, Mr. Men, Brandalised, Jimmy The Bull and Gudetama, boosting the creativity and unique style of Groovy, alongside growing new product areas within their licences.
Frida Kahlo is recognised as one of the twentieth century's most iconic women, a uniquely talented Mexican artist and activist renowned for self-portraits.

Brandalised is an urban graffiti license with high visibility and recognition with a collection of artworks and photographs of Banksy graffiti, the world’s most famous graffiti artist.

Mr. Men and Little Misses, the fun little characters we have all grown up with have expanded over time to include cheeky new personalities but still have a very cool 1970s retro edge which sits well with the Groovy persona.

Gudetama is a lazy egg, cracked too early on the wrong side of the shell. Starring in short animations muttering and grumbling, complaining and sighing, he’s one of the newest characters to come out of Sanrio, the Japanese mega company that created Hello Kitty and Groovy’s ranges have a cracking sense of humour.

Harry Potter continues to be a fabulous licence for the company and the design team are continually refreshing the range with fabulous new lines. A Patronus, Hedwig, Love Potion and Kawaii character ranges, which includes bathrobes, slippers, bags and lighting. Kawaii’s meaning is ‘the culture of cuteness’ and no matter what age you can’t help but love these adorable characters.

Fantastic Beasts have enjoyed great success with their second movie and Groovy have created collections inspired by the weird and wonderful characters and creatures.

Groovy’s philosophy in the world of official licensed giftware is designing and creating original products, in line with current trends in movies, TV and fashion as well as always comprising a sense of humour to add fun in sharing gifts across apparel, accessories and homewares. So, if you love your gifts, ‘Different by Design’ Groovy is the place to be.

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