Gifts Today magazine

Goodbye to Diana – Bira’s longest-serving employee dies

Diana Truman, the longest-serving employee at Bira, has died from cancer, her funeral is to be held on Monday (2 November).

Alan Hawkins, CEO of the British Independent Retailers’ Association, said Diana, pictured receiving a gift at work in happier times, was “a much-loved and popular member of the team”.

He added: “Her work running the Home Decoration Retailers’ Association also made her Bira’s longest-serving employee when her time with HDRA and its predecessor the Paint And Wallpaper Trade Association is added.

“Her enthusiasm and can-do attitude meant it was natural that she stepped up to be secretary of both the British Hardware Federation and Pet Product Retail Association divisions.

“BHF was a natural progression from her HDRA experience but she soon discovered and developed her skills in the pet industry. This followed from her love of animals and particularly her beloved cats and her horse Squirrel who she rode until both their riding days were over. No problem for Squidge, as she called him, who was visited daily just as a loved pet would be.

“However her work in charge of the branches, which bought her into day-to-day contact with members, was where she probably found her most rewarding role. Often working all day and going to branch meetings in the evening. Sometimes standing in for the non-appearance of a previously-booked speaker.

“When her cancer took hold she never complained and remained her smiley and effervescent self right to the end, only ceasing to come to work when she had no alternative.

“Diana was a true Bira star who will be missed by all who had the privilege of knowing her.”

The funeral is on Monday at 9.45am in the West Chapel at Streetly Crematorium, 296 Little Hardwick Road, Aldridge, Walsall, WS9 0SG, followed by a light buffet afterwards, a five-minute drive away, at The Plough & Harrow, 770 Chester Road, WS9 0LR – if you wish to attend please contact Bira so they have an idea of numbers.

Instead of flowers, mourners are asked to consider making a donation to St Giles’ Hospice. T: 0121 446 6688

Social Links