Gifts Today magazine

Happy Jackson joins 1D on stage

Happy Jackson has been invited by One Direction’s management to be the pop group's on-screen partner for the closing night of each of their six biggest UK gigs – starting this week at the O2 on Wednesday.

There will be a pop-video style animated Happy Jackson ad on the big screens at either side of the stage - played six times right up until the entrance of the boys themselves. It is a major marketing boost for Elite's Happy Jackson line.

Check out the website at elitetins.com.


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