Gifts Today magazine

In the bag for Classic Canes

Company launches new handbag-size folding canes for autumn/winter 2017

Walking stick specialists Classic Canes will launch three new height-adjustable handbag size folding canes at the Autumn Fair trade fair, to be held at the NEC, Birmingham from 3 – 6 September 2017.

The Somerset-based family business will exhibit their specialist range of over 700 traditional and contemporary walking sticks at the fair, including many models specifically suited to the Christmas gift market.

The new folding canes fold to five sections instead of the usual four, making them more compact once folded and so easy to fit into a lady’s handbag. There are three colourways: tropical flowers black, tropical flowers blue and sprigged flowers white. Being height-adjustable, they fit a wide range of users and make an easy-to-buy present.

Other new products debuting at the fair include two elegant leather seat sticks of traditional styling at an affordable price for mainstream Christmas gifts. A choice of dark brown or tan leather is offered to suit personal taste. There is also a new range of formal canes suitable for gentlemen’s Christmas gifts including a skull cane, a lion cane and a boot cane.

Managing Director, Charlotte Gillan, explains: 'Both the folding canes and the seat sticks fulfil the demand from retailers for elegant, well-designed products at affordable prices. Everyone loves to receive something useful as a present and we expect these products to sell extremely well before Christmas.'

Classic Canes will be on Stand 4M25 at the Autumn Fair. Company directors Charlotte Gillan and Diana Porter will be available throughout to advise on walking sticks, how to select the correct models for a particular shop and the best methods of display and marketing.


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