Gifts Today magazine

New additions to Warmies

With demand for festive products quickly on the rise in the run-up to Christmas, Intelex Group are delighted to provide gift and toy stores, independent pharmacies, department stores, garden centres and savvy online retailers with exciting new additions to their best-selling Warmies range

The company, who have remained at the forefront of the heatable toys market for the past two decades, have enjoyed global success with their adorable Warmies soft toys which have become popular replacements for traditional hot water bottles.

This year, Intelex Group have launched a series of new products which combine popular trends with their trademark innovation and are perfect for helping retailers maximise their profits during one of the most lucrative times of the year – Christmas.

The new Warmies Mini’s counter units feature miniature heatable soft toys which come in 16 pieces per counter unit, with retailers being able to choose from 4 themed counter units – Christmas, Fantasy, Farm and Pets.

The convenient packaging which reflects the chosen theme can be easily transformed into counter display units that can be placed at key till points in store to help create awareness at the point of purchase and encourage impulse buys.

These adorable little characters which can be gently warmed in the microwave for 30 seconds, will make excellent stocking fillers this Christmas. Due to their warming feature, children can easily pop them into coat pockets to keep their hands warm on winter walks, or enjoy as a lovely alternative to hot water bottles at home on frosty evening.

And that’s not all. Warmies Minis have already proved to be perennially popular as great collectable toys for children across the UK, making them an excellent addition for retailers who want to capitalise on this trend all year round.

The range has also enjoyed massive success as gauged by the trade orders received so far and the overwhelmingly positive feedback received at recent trade shows.

In addition to the Warmies Mini’s range and having expanded the main Warmies family of cute heatable soft toys with 10 new additions, Intelex Group have prepared even more winter warming options for children and adults alike.

Consumers can keep cold at bay with the help of fully heatable boots, slippers and bottles from the Warmies Body range and the stylish Warmies Wolf Fur selection. Simply warm them in the microwave and then pop on to enjoy soothing warmth on long winter nights.

A thoughtful gift idea that will go down a treat with ladies across the UK this winter is the Warmies Spa Therapy range which features the ultimate in relaxation and comfort. Choose from lovely boots, slippers, body bottles, neck wraps and eye masks and create your own spa session in the comfort of your home.

Looking for a safer alternative to hot water bottles? Intelex Group’s new long hot water bottles provide exactly that and they come in winter-themed models, making excellent Christmas gifts for loved ones.

Discover the full Warmies range of original Christmas gift ideas to keep you warm this winter at www.intelex.co.uk.


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