Gifts Today magazine

New brand ambassador for Classic Canes

Internationally renowned walking stick specialist Classic Canes has appointed Natasha Baker MBE, double Paralympic gold medalist and walking stick user as a brand ambassador.

Natasha suffers from Transverse Myelitis, a condition that has left her with permanent nerve damage and severe weakness in her legs since contracting a virus at 14-months-old. She always uses a stick, and sometimes two, to walk. At the London 2012 Paralympics, Natasha won two gold medals for Great Britain in the Paralympic dressage events.

As a result of her achievements at London 2012, Natasha became one of only 25 British Paralympians to be awarded an MBE by the Queen. For her podium appearances at the Olympics, Natasha chose a Classic Canes’ Union Flag print walking stick, commencing a relationship with the family owned walking stick producer that has culminated in her being formally appointed as a brand ambassador.

Classic Canes managing partner, Charlotte Gillan, explains, “Natasha is the perfect choice for Classic Canes: she shows that using a walking stick can be a glamorous fashion statement, whatever your age or occupation. Her high profile and her talent for co-ordinating her walking sticks with her outfits mean she will show off her wardrobe of Classic Canes sticks to their best possible advantage.”

Natasha says. “I love using my sticks from Classic Canes. I can always find one to match whatever I am wearing and they give me the support I need too.”
Natasha joins fellow para-dressage ride Edward Chanin as a brand ambassador for Classic Canes. Edward also uses a stick to walk, favouring country sticks such as thumbsticks to help him stand upright.

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