Gifts Today magazine

Quality and edit was the talk of Pulse

Show welcomed a discerning audience of enthusiastic visitors seeking the latest cutting edge products from over 500 exciting brands

Pulse , which ran from 14-16 May at London's Olympia, offered an unrivalled edit of product from new emerging designer makers and new launches from well-loved brands, and buyers were not disappointed.

Jane Hall, Buyer, Snape Maltings, Suffolk: 'I love coming to Pulse as there’s always something new and different. The focus on emerging designers provides something that we know our customers won’t have seen before. Products are really specialist and niche.'

Retailers were presented with the next must-haves and the freshest-new design talent and the big names were out in force including Arcadia, Aria, ASOS, Bentalls, British Museum, Debenhams, Fenwick, Harrods, House of Fraser, John Lewis, Liberty,, National Trust,, Oliver Bonas, Scribbler, Selfridges, The Conran Shop, The White Company plus many more.

The buzz around the show was that of the quality of the edit and how it provided a great buying experience to all that attended. Paul Jardine, 'I really like Pulse because I find people I’ve never seen before. One of my main interests is the new brands. The show is more intimate and well edited which makes my buying experience a lot easier.'

Stuart Delahoy, Set Design Limited: 'Pulse is a great mid-season show, I find it more intimate than other trade shows, and more curated which means the quality is amazing. It really is an interesting day out.'

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