Gifts Today magazine

Something cheeky from Joe Davies

Joe Davies announces exclusive distribution deal for cheeky gift brand Poo-Pourri

Joe Davies have announced that they have been appointed as the exclusive distributor of Poo-Pourri in the UK and Eire. Already a massive success in the US in Gift and Specialty Shop environments, this unique product looks set to be a winner here with high initial pre-sales interest.

There has been massive public interest in the product internationally when the Company’s advert went viral on You Tube with over 22 million hits.
Poo-Pourri is a ‘Before-You-Go’ toilet spray of essential oils and other natural compounds that virtually eliminates bathroom odours by creating a protective film on the surface of the water. Keeping bad smells trapped below, Poo-Pourri releases a pleasing, fragrant odour in the air.

It’s marketed with a wicked sense of humour and its very own brand identity too with a distinctive retro image that is sure to make a great impression.

Paul Hooker, Commercial Director at Joe Davies commented: “Poo-Pourri is an exceptional gift; it’s a great fun product that is guaranteed to catch the eye and raise a smile, particularly with its unique branding and cheeky messages. Initially it may be purchased as a fun, novelty or gag gift, but it really does works and repeat sales into gift retailers are huge.”

Poo-Pourri will be distributed exclusively throughout the UK by Joe Davies.

The entire collection will debut at the NEC Spring Fair on Joe Davies’ stand in Hall 5 (C30/D31). For all enquiries regarding Poo-Pourri contact Joe Davies on: 0161 975 6300.


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