Gifts Today magazine

The Entertainer appoints new Head of Buying and Merchandising

The Entertainer, one of the fastest growing multichannel high street toy retailers in the UK, has announced the appointment of Mark Whittle as Head of Buying and Merchandising.

Mark will be working closely with the senior management team reporting directly to Stuart Grant and will have responsibility for all aspects of the buying and merchandising of current and new stores opening in 2015. This key role further demonstrates the retailer’s continued commitment to maintaining an enjoyable and friendly shopping experience for children and families with regular in store product demonstrations promotions and a colourful and vibrant in store environment.

Mark will bring his considerable expertise from his role as Senior Toy Buyer at Argos and previously at Tesco where he created and launched the new toy brand Carousel, which is now a global brand for the retailer. His earlier position, for more than fifteen years, was as Toy Buyer at Woolworths prior to which he worked for the group as a store manager and then moved to head office to join the buying and visual display team. He will purchase across all categories and will help Stuart expand the buying team and build structures and processes as The Entertainer continues its rapid growth.

Stuart Grant, Buying Director of The Entertainer, said of the appointment: ‘We are delighted that Mark has joined The Entertainer. With his extensive knowledge of purchasing within the toy industry we are confident he will ensure we continue to offer our customers the right products at the right price and support our ambitious programme of store expansion.’


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